Coffee Storage Myths  Vince Manzello

You are finally fed up with the bland black liquid that you once called coffee, brewed from the finest can of generic supermarket grinds. You are finally outraged at the price of one cup of designer coffee shop coffee. It is now time to take matters into your own hands!

You invest in the latest technologically advanced coffee maker, including your own coffee bean grinder. Even the engineers at NASA would envy the bells and whistles on this baby. You splurge on some of the finest fresh roasted Arabica bean coffee the world has to offer.

You pop open the vacuum-sealed bag and release that incredible fresh roasted coffee aroma. Your eyes literally widen at the site of all those shiny brown beans as you start to grind your very first lb. of gourmet coffee.
You feel like a mad scientist as you adjust every bell and whistle on your space age coffee maker and you revel in this accomplishment as you finish your first cup of home brewed gourmet coffee. No more long lines and outrageous prices at the neighborhood café for you!
Now it is time to store all those pounds of unopened packages of fresh roasted coffee beans and the unused portion of the black gold you have just ground. Then you remember what your mother told you; “Freeze the unopened beans & Refrigerate the freshly ground coffee”.

At this point, it would be best if you just returned to the supermarket and purchased a stock of those generic grinds you had grown to loathe. Having the best coffee beans available and using the most advanced coffee brewing equipment will do little to provide you with the best cup of coffee you desire if the beans are not treated just right.

Looking at the facts, we learn that the natural enemies of fresh roasted coffee are light, heat plus moisture. Storing your coffee well away from them will keep it fresher longer. Therefore, an airtight container stored in a cool, dry, dark place is by far the best environment for your coffee.
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